Notes From Our Hashtag Class - By John McLenaghan
Thursday February 20th 2020 - Downtown Orlando @ Pipeline Workspaces!
What Are They? A word used to broadcast a post, media or idea on social media.
Examples - #springbreak, #orlandophotographers, #orlandomodels
The amount of time your media/post is presented at the top of the hashtag feed.
There Are Long & Short Rolls
Example Of A Roll Strategy...
Do They Match Content & Context?
Do They Match With Your Target Audience?
Who Else Is Using The Hashtag?
Research for tags and see if you're competition is there already.
It could be a good (or sometimes bad) idea to associate your brand with a hashtag!
TIP- Use A Hashtag Generator
apps --- hashtag